Summary
Ziqi Ding is a marketing and strategy professional with a decade of cross-sector experience spanning consulting, brand strategy, and business development in Greater China and Southeast Asia. With a Master's in Marketing from the University of Hong Kong and international study at Rutgers, she blends data-driven analysis (data governance work at KPMG and backend sales analysis at JD.com) with creative brand planning developed across PR and agency roles. She has supported strategic projects for major clients such as Mercedes-Benz and led brand expansion research for emerging DTC labels, pairing expert interviews and market intelligence to shape go‑global plans. Energetic and curious, Ziqi combines hands-on report writing and partnership negotiation experience (JBP work with TikTok, Google, Meta, Huawei Cloud) with a knack for turning consumer insights into actionable new-consumption strategies. Notably, her background bridges media storytelling and technical data governance—making her well suited for roles at the intersection of brand strategy, consumer research, and investment in new consumer sectors.
10 years of coding experience
硕士, 市场营销, 硕士, 市场营销 at 香港大学
Bachelor's degree, Communication and Media Studies, Junior, Bachelor's degree, Communication and Media Studies, Junior at Rutgers University