Ziying Yan is a data-driven product manager with 10 years of experience blending marketing analytics and product leadership at companies including ByteDance and JD.com. She has a track record of using channel and complaint data to double new user acquisition, halve resolution times, and increase feature adoption through cross-functional programs. A former MS in Marketing Analytics student and Berkeley exchange, she pairs rigorous quantitative skills with creative problem-solving—evident from leading a student startup to a top-3 finish and co-founding a nonprofit that grew to 10K+ members and helped 65% secure internships or jobs. Based in Guangzhou, she focuses on making products more useful and beautiful through insight-led improvements and enjoys bringing unexpected user observations into scalable solutions.
10 years of coding experience
2 years of employment as a software developer
Exchange student, The person in Big data; Introduction of International Business, Exchange student, The person in Big data; Introduction of International Business at University of California, Berkeley
Bachelor's degree, Advertising, Bachelor's degree, Advertising at Soochow University
Master of Science - MS, Marketing Analytics, Master of Science - MS, Marketing Analytics at University of Maryland - Robert H. Smith School of Business
Contributions:18 commits, 9 pushes, 1 branch in 2 days
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